Getting Started

Importing Your First Subscriber List

CSV import, field mapping, and double opt-in settings.

Mar 1, 2026·9 min read· Beginner

Lists are the foundation of Senddera. Importing cleanly — correct fields, consent, and hygiene — protects deliverability from day one.

Create a mail list

  1. Go to ListsCreate
  2. Name the list (internal label, e.g. “Newsletter – Main”)
  3. Choose double opt-in or single opt-in — see opt-in comparison
  4. Set default from name/email (can inherit from sending server)

Prepare your CSV

  • Required column: email (lowercase header recommended)
  • Common optional columns: first_name, last_name, company, custom fields you define first in the list
  • UTF-8 encoding; comma-separated; no blank rows
  • Remove duplicates in Excel/Sheets before upload

Deep dive: CSV best practices.

Import wizard

  1. Open the list → SubscribersImport
  2. Upload CSV — max size depends on PHP upload_max_filesize (raise on VPS if imports fail)
  3. Map columns — match CSV headers to list fields. Unmapped columns are ignored.
  4. Choose update behavior: skip existing, update existing, or tag-only append
  5. Run import; large files process via queue — ensure cron/workers are running

Consent and compliance

Only import addresses that opted in to your mail. Document consent source (form, checkout, event). EU/UK: GDPR — GDPR guide. US: CAN-SPAM — CAN-SPAM checklist.

Never purchase email lists. High bounce rates damage domain reputation for months.

After import

  • Review subscriber count vs expected
  • Check Segments if you mapped tags or custom fields
  • Send a small test campaign to a segment before blasting the full list
  • Run list hygiene quarterly

Troubleshooting imports

  • Stuck at processing — queue workers; see queue troubleshooting
  • Invalid email skipped — normal for malformed rows; download error report if offered
  • Memory error — split CSV into chunks or raise PHP memory on server

Next step

Create and send your first campaign.

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